#BeyondTaste
Enjoy the taste of Café de Colombia like never before while listening to this song. The theme alters the sense of taste through musical waves that intensify acidity and sweetness of coffee, allowing consumers to taste it in a new way.
Credits: Café de Colombia, McCann Colombia
Café Passeri
The Passeri brand commercializes coffee from different producers of small and organic lots in Colombia.
Its efforts strengthen the quality of the farmers that bet on quality and sustainable processes in harmony with the environment. Passeri always pays more than what is quoted by the Federation of Coffee Growers, as they understand that the value of quality can benefit small landholders in a country that is seeking the transition to peace.
This is the first time that Passeri and Hooked Music have collaborated to carefully select and blend the Tabi and Castillo varieties.
